Skip to content
Portrait of Yvan Keyna

Yvan Keyna

Founder of the publishing house, author of its first two books

Yvan Keyna is an entrepreneur, trainer and author. He runs Help! Press, a publishing house named after what you say to yourself when you no longer know what to do, and which will welcome several authors. It publishes practical books about the relationship between a parent who is getting older and their grown child.

An entrepreneur for twenty years, he has founded several companies. He holds a master's-level degree in New Technologies and Sensory and Motor Disabilities (BAC+5). He teaches video, social media, speaking on camera, technology and artificial intelligence.

His position is that of an observer. He sees the whole picture and connects the dots. He talks to everyone, asks questions, reports back, and holds the information the person in front of him doesn't have. Every profession has its scope: that scope lets professionals excel, and it also limits them. Yvan Keyna works on what the scope leaves out.

His starting point fits in one sentence: people mistreat one another out of ignorance, or because they are hurting, rarely for lack of empathy. He speaks to the grown child who has to look after a parent, because caring for a parent who is getting older begins with educating, advising, inspiring, offering options to and informing their child.

« People mistreat one another out of ignorance, or because they are hurting, rarely for lack of empathy. »

What he understands, he passes on. That is the purpose of his work and of his talks: to give a grown child what they need to understand what is happening, ask the right questions and make informed decisions.

His focus is the bond between a parent and their grown child: creating it, protecting it, strengthening it. He also writes so that the family can put the medical team to work for it, rather than staying in a position of submission. Every case is different, and so is every situation.

He also gives talks, leads workshops for families and runs sessions for professional teams. He speaks to families, to association members and to teams of professionals. He covers two subjects: the relationship between a parent and their grown child, and technology and artificial intelligence applied to supporting a parent.

What he has written

  • Cover of the book “Help! Who's Going to Take Care of My Parents?”
    Coming soon

    Help! Who's Going to Take Care of My Parents?

    One Sunday, your parent tells you they fell last week. They're fine. They didn't want to say anything. This guide is written for that exact moment: 41 chapters to understand what is changing, make the right decisions, and keep going over time without forgetting about yourself. Written for the adult child, not for a professional, with the words people don't always dare to say out loud.

    41 chaptersPaperback and ebook
  • Cover of the book “Let's Remember Together”
    Coming soon

    Let's Remember Together

    A book you don't read alone: you use it together, with your parent, whatever their age or condition. 250 games, 125 of which bring back a memory with a tap of your phone: a song, a clip, an old recording you find together by taking a picture of a small square. The others are played with a pencil, for quieter days. No screen to set up, no rules to learn: just a moment, the two of you, starting on the first page.

    Game book$16.99250 games125 videos via QR codeLarge print188 pages
See all the books

A question about your situation?

Your parent, your family, your story: every case is different. Talk it over before anything else.

Write to me

Hear about upcoming books

Leave your email: one message per book, nothing else.

Your address is used only for these emails. Privacy policy